The Air Jordan 4 White Cement was originally released back in 1989 and later appeared in 1999, followed by another retro release in 2012. The shoe is dressed in a simple color scheme of White, Fire Red, Black, and Tech Grey. The shoe was highlighted by its Cement Grey detailing, but most importantly the branding on the back heel, which the 2016 version brings back the classic ‘Nike Air’ branding that’s also seen on the insole and outsole.